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Mulady Solutions 03 Nov 2009

Newsletter - Managing Generation X versus Generation Y

There is no denying that what both our customers and employees expect of our organisations is continually evolving and changing. We have moved into a world where we are more demanding and our expectations are ever increasing.

Meeting the demands of our employees and customers becomes ever more complicated as the differences between the generations seems to get wider. For example, the ‘baby boomer’ (those born between 1945 and 1960) are generally uncomfortable with technology, ‘generation x’ (those born between 1961 and 1981) are more comfortable with technology but have had to adjust to it and ‘generation y’ (those born between 1982 and 2000) have grown up with technology and are completely comfortable with it. Even some of our language is new – how many of us had heard of the word netiquette 10 years ago (the etiquette used on social networking sites as I recently discovered)?

The way we work, our principals, work ethics and beliefs differ between the three generations and trying to meet the needs becomes ever more complicated. However, there are some fundamentals that unite us all as both consumers and managers of people.

You know me. As both customers and employees, we want to feel that you understand me and are interested in me.

You know your products. As customers we want to interact with people who know what they are taking about from both a product and process perspective and as employees we want to be confident in the service we are providing.

You make me smile. As a customer we like to interact with companies who are easy to do business with and the whole experience is pleasurable. As employees we want a workplace where we know our roles and responsibilities but is also a first rate environment.

So despite the many differences between the generations, if we can get these three fundamentals right we can meet the expectations of both our customers and our employees.

 

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